Digital Marketing & Demand Generation Lead

Highly Competitive
  1. Permanent
  2. Marketing
  3. Switzerland
Zug, Switzerland
Posting date: 26 Nov 2020
This vacancy has now expired

Proclinical is currently recruiting for a Digital Marketing and Demand Generation Lead with a pharmaceutical company located in Zug.

Job Responsibilities

  • Each lead will work with their own suppliers. Idea is to test some suppliers and then as they gain experience, they will consolidate them
  • Rolling out EU strategy with suppliers - doing the same in Asia.
  • Each architecture looks different - Asia is more 3rd party, e-commerce
  • US and Europe - building out own platforms. Using Amazon and other similar platforms.
  • Driving all digital marketing efforts, building a small team of their own
  • Digital marketing road map, website, blogs, emails, social media strategy. Brand consistency side of things ie. Suggesting a middle ware for consistency, developing campaigns and budget, maintaining high levels of customer interaction, google analytics, forecasting, increasing market segmentation, increasing client satisfaction, motivating the team, monitoring competition
  • Currently dealing with 60 ads per week - needs someone to take on this and build out the strategy

Skills and Requirements

  • In depth marketing knowledge, be passionate about digital.
  • Regional nuanced person who can bring knowledge and guidance on the roll out.
  • Familiarity with WebDesign, some sort of long term degree in digital tech or marketing, relevant experience
  • German and English for sure - French would be great but not a must
  • Location - US - anywhere, Europe - would be CH or Germany. Moving the CH office in March/April time so they have more space. Working with Tori all the time and the next head of marketing for Europe so need to be close to them.

To Apply

Proclinical is a specialist employment agency and recruitment business, providing job opportunities within major pharmaceutical, biopharmaceutical, biotechnology and medical device companies.